Liquor Industry News 03-14-26
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The Liquor Industry News Flipboard for March 14, 2026, curated by The Wonderful World of Wine, highlights several major economic and educational stories affecting the global alcohol market:
Economic Impacts & Global Trade
- U.S. Export Crisis: The U.S. wine industry has seen a "catastrophic" $357 million drop in exports following a multi-province ban on American products by Canada. This trade deficit was triggered by retaliatory measures regarding trade disputes.
- Swiss Wine Controversy: The Swiss federal government has introduced a plan to bolster its domestic wine industry against falling consumption and international competition. However, these proposed rules are facing significant pushback from industry insiders.
Health & Social Trends
- The "New Puritans": A featured column from Wine-Searcher explores the rising tension between the medical community and the alcohol industry, noting a shift toward "puritanical" views on alcohol consumption and health.
Consumer Education & Guides
- Standard Pours: A guide clarifies that a standard wine pour is 5 ounces, explaining how this measurement impacts hosting, inventory management, and responsible consumption.
- Spirits Spotlight: A feature on Ouzo, Greece's national drink, distinguishes it from other Mediterranean spirits like sambuca and raki, while offering buying recommendations.
- French Terroir: An educational piece examines how France’s varied climate directly shapes the distinct characteristics of its famous wine regions.
CSW,CSS,CWAS,FWS,IWS,SWS,IWM
Mark C Lenzi CSW,CSS,CWAS,FWS,IWS,SWS,IWM owner of Franklin Liquors, is a Certified Specialist of Wine (CSW) and Spirits( CSS) by the Society of Wine Educators. The first in MA to hold a California Wine Appellation Specialist (CWAS) title from the San Francisco Wine School. French Wine Scholar(FWS)/instructor, Spanish Wine Scholar (SWS) and Italian Wine Scholar (IWS) by the Wine Scholar Guild. Italian Wine Specialist (IWS) by the North American Sommelier Association. Oregon Wine Expert (OWE) by the Napa Valley Wine Academy, Italian Wine Maestro (IWM) Vinitaly International (First USA Class), AFNA™ Wine Certified. Beer Essentials Certificate from Cornell University, California Sustainable Ambassador, Associates Degree from Whiskey University, Executive Bourbon Steward from Stave & Thief
Franklin Liquors is a family-owned vintage 1978. https://www.franklinliquors.com/
Founder of the Franklin Wine Club https://www.meetup.com/franklin-wine-club/
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