Voted Best Drink Or Beverage Program In 2026 By The Taste Awards
The Wonderful World of Wine (WWW)
The Wonderful World of Wine (WWW)
Hosts Mark Lenzi And Kim Simone Explore All Things Wine With You! Airing Weekly On Franklin Radio WFPR 102.9 FM (Stream On WFPR.FM) Nominated For Podcast Awards in 2019, 2021, 2022, 2023, 2024, AND 2025! Goodpods Top 100 Education Podcast 2026 Taste Award Best Drink Or Beverage Program 15 Best Wine Education Podcasts Top 100 Wine Podcasts in the World
July 6, 2024

YouTube To Attract Wine Drinkers, Restaurant Wine Price Updates

The Wonderful World of Wine (WWW)

Episode 267
Engaging Millennials with Wine using YouTube Power & Restaurant Wine Pricing Updates

The Wonderful World of Wine (WWW) Episode 267 In this episode, hosts Kim Simone and Mark Lenzi explore all things wine with you! Here are the topics they cover: Engaging Millennials with Wine using YouTube Power & Restaurant Wine Pricing Updates Tapping into the Millennial Market: The Power of YouTube Kim and Mark will discuss the growing influence of YouTube in attracting younger wine drinkers. They'll explore how educational and entertaining wine content can educate and engage millennials. Examples of successful Youtube channels and content creators in the wine world will be highlighted. Restaurant Wine Price Update: Second Cheapest Bottle Myth and Glass Pour Pricing We will delve into the latest research on restaurant wine pricing. Why is the "second cheapest bottle" so much more now? They'll explore recent studies on restaurant wine markups and pricing strategies. Kim will discuss the economics of wine by the glass pricing. How much of a markup can you expect on a glass compared to the full bottle price? Cheers Kim and Mark #WineYouTube #RestaurantWine #WinePricing #wine #thewonderfulworldofwine

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