Liquor Industry News 04-10-26
Exploring all things wine with you!
The Flipboard "LIQUOR INDUSTRY NEWS 04-10-26," curated by Mark Lenzi (The Wonderful World of Wine), features 19 stories regarding recent developments in the wine and spirits sectors. Key highlights include:
- Southwest Airlines "Sip and Ship": Starting April 24, the airline will allow passengers flying out of wine country regions to check one case of wine (up to 12 bottles) for free.
- Dos Hombres Tequila Launch: Breaking Bad stars Aaron Paul and Bryan Cranston have expanded their "Dos Hombres" brand from mezcal into tequila, debuting a $40 Blanco and a $50 Reposado produced in Jalisco, Mexico.
- Sazerac's First Tennessee Whiskey: Buffalo Trace owner Sazerac has revealed details regarding its first Tennessee distillery and whiskey project, nearly a decade after purchasing the site.
- Bev-Alc Growth: Blue Cloud’s crossover portfolio (which includes Hard MTN Dew and Lipton Hard Iced Tea) reported a 30% revenue growth over the past year, highlighting the continued rise of "hard" soft drink alternatives.
- Italian Wine Trends: In preparation for Vinitaly 2026, Italian white wine appellations are focusing on differentiation strategies to help international buyers navigate their various regions.
- Education and Pairing: The collection includes resources on managing "Umami" when pairing food and wine, aiming to simplify one of the more difficult flavor profiles for consumers.
CSW,CSS,CWAS,FWS,IWS,SWS,IWM
Mark C Lenzi CSW,CSS,CWAS,FWS,IWS,SWS,IWM owner of Franklin Liquors, is a Certified Specialist of Wine (CSW) and Spirits( CSS) by the Society of Wine Educators. The first in MA to hold a California Wine Appellation Specialist (CWAS) title from the San Francisco Wine School. French Wine Scholar(FWS)/instructor, Spanish Wine Scholar (SWS) and Italian Wine Scholar (IWS) by the Wine Scholar Guild. Italian Wine Specialist (IWS) by the North American Sommelier Association. Oregon Wine Expert (OWE) by the Napa Valley Wine Academy, Italian Wine Maestro (IWM) Vinitaly International (First USA Class), AFNA™ Wine Certified. Beer Essentials Certificate from Cornell University, California Sustainable Ambassador, Associates Degree from Whiskey University, Executive Bourbon Steward from Stave & Thief, American Single Malt Expert from American Single Malt Commission
Franklin Liquors is a family-owned vintage 1978. https://www.franklinliquors.com/
Founder of the Franklin Wine Club https://www.meetup.com/franklin-wine-club/
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